About Centrance
Most development advice comes from someone who only sees one slice of the deal. A planner tells you what's compliant. An architect tells you if it fits. An acquisition consultant tells you what nearby land has sold for. A developer has to make the whole thing work, the product, the equity, the buyer, the delivery date, all at once.
Centrance is built for that last job.
Steve Malcolm, Founder
An Australian, he arrived in Houston as Surge Homes' first employee. No market history. Australian accent. No name in the market. He worked the numbers until they told him what to build and what people would pay for it, then built the pitch that got equity partners to fund it and buyers to commit before there was anything to see but stakes in the ground. It became the fastest-selling new attached-home subdivision in Harris County, population over 5 million.
He runs Centrance from Brisbane now, the same way: off what the data says, not who he knows.
That's the practice behind every site Centrance screens: not what's compliant, but whether the deal works at the acquisition price, through approval, into a product buyers will pay for, past lenders, and out the other side with a return equity will accept.
Steve holds a Master of Economics from the University of Sydney and a Bachelor of Engineering in Manufacturing Systems from RMIT University, and has lived and worked across Australia, Canada, the United States and Argentina, in English, French and Spanish.
The current work
The Brisbane low-to-medium density (LMR) analysis: which sites survive the planning and physical screen, and which of those actually stack up on the economics.